Business Confidence Survey

Business Name

Email Address

Business Sector

How many people work for your company?

Will your business be better or worse off in 12 months?

Better
Same
Worse

How bad do you think this recession has been for you? With 1= Extremely Mild, 10= Very Severe

How long do you feel the current outlook will continue?

Less than 12 months
1-2 Years
2-3 Years
3-4 Years
4-5 Years
More than 5 Years

How has business Turnover been affected in the last 12 months?

Much Worse
Slightly Worse
About the Same
Slightly Better
Much Better

How has business Profitability been affected in the last 12 months?

Much Worse
Slightly Worse
About the Same
Slightly Better
Much Better

How has business Cashflow been affected in the last 12 months?

Much Worse
Slightly Worse
About the Same
Slightly Better
Much Better

How are your competitors doing?

About the same as us
They are worse off than us
They are doing better than us
I do not know

How have you reduced your costs?

I have reduced my headcount
I have frozen my recruitment
I have implimented a pay freeze
I have reduced pay or working hours
I have reduced marketing
I have reduced training
I have swtiched suppliers
I have reduced other costs

Where would you go to get extra finance if it were needed?

I do not need finance
My own personal or company funds
The Bank
Government Grants or Loans
Equity from my Property
Other Lenders
Rights Issue
Dont Know

Have you experienced difficulties securing financing, due to?

Increased cost of credit
Unwillingness to lend
Excessive guarentees demanded
Ineligibility for goverment schemes
I have had no problems securing finance

How has your marketing activity changed in the last 12 months?

Marketing has significantly decreased
Marketing has slightly decreased
Marketing activity has stayed the same
Marketing has slightly increased
Marketing has significantly increased

Where are your customers coming from?

Repeat Business
Referals
Active Marketing Activity
Passive Incoming Enquiries
Dont know

Where will your future customers come from?

Repeat Business
Referals
Active marketing activity
Passive incoming enquiries
I dont know

What is your stategy for growth or survival?

To maintain or increase marketing
To add new products or services
To enter new markets
To reduce costs
To restructure your business
To streamline products or services
I have no stategies

Over the last 12 months, have you revised your business plan?

Yes
No
I do not have a business plan

Are you prepared for the next 12 months? (With 1= Completely Unprepared, 10= Couldn't be readier)

What remains the biggest threat to your business?

What is the best opportunity for your business?

What advice would you give to other businesses?

How do you feel about the next 12 months?

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